Content planning
Agree what to publish, when to share it and what you want customers to do next. We turn that into a list of shots and graphics.
CONTENT MARKETING
Content marketing for small businesses in Kenya
Give customers a clear look at what you sell, from a product photo on WhatsApp to a short video on Instagram.
PlanningPhotographyShort-form videoSocial graphics
01 / WHAT WE CAN MAKE WITH YOU
A plan and content to publish.
We start with the questions your customers ask and the places they already hear from you.
Product photography
Show customers the details they ask about, from what comes in the pack to how the product looks in use.
Short-form video
Film and edit short clips that demonstrate a product, show how you make it or answer a common question.
Social graphics
Put prices, deadlines and ordering details into clear graphics sized for the channels where you’ll share them.
After a free 30-minute audit, we confirm what we’ll make, how you’ll receive it and what it will cost.
See Nexus packages02 / A SAMPLE CONTENT BRIEF
A Saturday cake offer ready to share.
A bakery in Rongai wants customers to pre-order for Saturday pickup. The photo shows the cake, the video shows it being packed, and the order graphic makes the Friday deadline easy to spot.
We’d plan the three pieces together so customers get the same ordering details wherever they see the offer.
See the campaign this content supports- Product photo
Photograph the whole cake and a close-up that shows the finish.
- 15-second vertical video
Show the finished cake, its packaging and the pickup details.
- Order graphic
Put the price, Friday cutoff and WhatsApp ordering details on one card.
SAMPLE CAPTION
Pre-order your Saturday cake by Friday. Message us on WhatsApp for flavours, prices and pickup details in Rongai.
03 / HOW WE WORK
From idea to files you can use.
Agree the brief
Tell us what you sell, who needs to see it and where you plan to publish. We agree the message and the list of assets.
Shoot and design
We capture the agreed photos and footage, create the graphics and share a review copy before handover.
Hand over your content
Get the approved files in the agreed formats, with a short guide to what goes where.
04 / BEFORE YOU START
Common questions.
What does content marketing cost?
We quote after the free audit. The price depends on the products or services you want to feature, the shoot requirements and the photos, videos or graphics you need.
Can I start with photos or a few clips?
Yes. Tell us what you need now, where you want to use it and your deadline. We can quote a focused set of photos, clips or graphics.
Can I use the content on more than one channel?
We agree the formats in the brief. For example, you might need a wide image for your website and a vertical version for WhatsApp Status or Instagram Stories.
Can you help me publish regularly?
The Growth Partner plan offers ongoing support with content and digital marketing. We agree the monthly work and price after the audit.
FREE 30-MINUTE AUDIT
What would you like customers to see?
Tell us what you sell, what you need to show and where you want to publish it.